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The Shift to Hyper-Personalized Care

Big Data is the engine behind "N-of-1" medicine, where treatment is tailored to the individual rather than the average population.

  • Genomic Integration: 2026 clinical platforms integrate a patient's whole-genome sequencing with their medical history. This allows for "pharmacogenomics"—predicting exactly how a patient will metabolize a drug to avoid adverse reactions.

  • Wearable Data Streams: Continuous data from smartwatches and medical-grade IoT sensors (glucose, heart rhythm, oxygen) flow directly into clinical dashboards. AI monitors these "digital biomarkers" to adjust chronic disease management plans in real-time.

  • SDOH Mapping: Analytics now incorporate Social Determinants of Health (SDOH), such as a patient's zip code, housing stability, and access to fresh food, to predict health risks more accurately than clinical data alone.

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